The Merchant Dashboard is the interface you will use to list your products, view your sales and analytics, manage your account information and subscriptions, and more! The Dashboard is designed for ease-of-use, but should you need any clarifications then resources such as this Handbook, the chat bubble on the bottom right of your browser, and our Contact Us page are available to you.
Menu Item Breakdown #
The two Merchant Dashboard menus present you with a wide array of options and control features. This section will provide you with a short description of what each menu item is for. For specific details on how to use a specific section, please refer to the other documents within the Merchant Handbook.
Dashboard: The main Dashboard interface combines an array of import measurements, analytics, and announcements. It serves as an at-a-glance store performance overview.
Products¹: The Products interface will be one of your most frequently used interfaces. From here, you can add, edit, and remove products from your store. This process is covered in the Product Management document.
Orders: The Orders screen has a filterable, exportable list of the orders your store has received.
User Subscriptions: The User Subscriptions tab will provide you with a list of all users with an active subscription to an item/item service from your store.
Coupons: From the Coupons screen, you can create and manage coupons for your store.
Reports: The Reports interface provides you with a filterable graphical overview of your store’s financial trends.
Reviews: The Reviews screen contains a list of reviews left by customers in regard to your store.
Return Request: The Return Request screen shows you a list of customers who have placed a return request on an order involving at least one product sold by your store.
Staff: The Staff screen is where you can add, edit, or delete employee accounts for your store. Yes, your employees get their own personal accounts! You are also liable for anything that employee/staff member does that negatively impacts your store or the primary marketplace, so hand these accounts out carefully.
Followers: The Followers screen will display a list of supporters who are currently following your store.
Subscription: The Subscription screen shows your active subscription and its status alongside any other subscription tier options.
Analytics: The Analytics tab provides you with an in-depth breakdown of your store performance, powered by Google Analytics.
Announcements: The Announcements screen will provide you with a list of important announcements. These announcements are infrequent, and when one shows up it should be addressed as soon as possible.
Tools: The Tools interface is used to import and export product lists.
Auction: The Auction screen will provide you with a list of all products in your inventory that are created as an “Auction Product.” You can also create auction products from this interface.
Support: The Support screen contains a list of “Support Tickets” that customers have filed.
Settings: The Settings tab will cause the second menu layer to appear.
Back to Dashboard: The Back to Dashboard tab will cause the first menu layer to appear.
Store¹: The Store screen is where you put all of your store’s information (such as pictures, address, etc). The Store screen must be filled out before you start selling on the Marketplace.
Addons: The Addons interface allows you to create and manage addons for your products.
Payment¹: The Payment screen is where you go to manage which payment methods are available in your store.
Verification¹: Use the Verification tab to verify your company and self. This is not only to protect you, but legally required. Please verify your account fully as soon as possible.
Shipping¹: The Shipping interface is covered, in detail, in the Shipping Information document. This is where you go to set up shipping. Shipping must be set up before you can begin selling.
ShipStation: The ShipStation tab is an optional service that allows you to print shipping labels for your orders.
Social Profile²: The Social Profile screen contains input areas for your social media accounts. Although not required, they are amazingly helpful for SEO and a great way to get supporters to follow all of your social accounts.
RMA¹: The RMA screen allows you to configure your Return & Warranty policy.
Store SEO²: The Store SEO interface is very important. It provides you with SEO-related input boxes, which directly influence your appearance and ranking on major search engines like Google and Bing.
Visit Store: Use the Visit Store button to go to your store’s page, where you can see what it looks like from a customer’s point of view.
Edit Account: The Edit Account screen allows you to view or change your basic account information, like name, email address, and password.
Log Out: Use the Log Out button to sign out of your account. This is especially important if you accessed this website from a public computer.
1: All of these pages must be filled out before you can start selling on the [dephoro] Marketplace.
2: Filling out these pages is not required, but it is highly recommended.
